Xa kuziwa ekudaleniiithoyi ezihonjisiweyo zesiko kunye namakhonkco, ndingatsho ngokuzithemba ukuba ubuchule bethu buyinto yesibini. Ndikhe ndakwishishini lokwenza izinto zokuthengisa amashumi eminyaka, ndizibonele ngokwam ukuba into elula njengethoyizi edibeneyo okanye i-keychain inokuphakamisa uphawu, ikhuphe iimvakalelo, kwaye ishiye umbono ongapheliyo. Kodwa yintoni esenza sibonakale kwindawo yemarike exineneyo? Konke kubilisa kwingqwalasela yethu kwiinkcukacha, ukuthanda umgangatho, kunye nokukwazi ukuguqula umbono wakho ube yinyani.

Mandabelane nawe kancinane ngohambo lwam. Ukutyhubela iminyaka, ndiye ndanovuyo lokusebenza namashishini angenakubalwa-amakhulu namancinci-ukuyila iimveliso zesiko ezingahlangani nje kuphela kodwa ezingaphezulu kolindelo lwazo. Nokuba yithoyi ebukekayo nenomtsalane kumnyhadala wabantwana okanye isitshixo esithambileyo, esinegama lesitshixo sesiphiwo senkampani, iprojekthi nganye lithuba elitsha lokubonisa eyona nto siyenzayo: mamela, yila, kwaye uhambise. Asinguye nje omnye umenzi wokumpompa iimveliso. Siyaqonda ukuba xa u-odola into yokudlala ephucukileyo okanye isitshixo, ayithethi nje ngento ngokwayo; imalunga noko ikumelayo. Nokuba yimascot yeshishini lakho, ukuphiwa kwentengiso, okanye isikhumbuzo esikhethekileyo, imveliso nganye ibalisa ibali. Kwaye yinto esiyithathela phezulu kakhulu leyo.

Ndisakhumbula enye yeeprojekthi zam endizikhumbulayo. Inkampani isondele kuthi ifuna ukwenza into yokudlala ehonjiswe emva kwe-brand mascot-umlinganiswa ongaqhelekanga, omnandi awayethandwa ngabathengi. Babenexhala lokufumana iinkcukacha ngokufanelekileyo, njengoko le mascot yayingundoqo kuphawu lwabo. Sisebenze ngokusondeleyo nabo, silungisa uyilo kakuhle, sikhetha imathiriyeli egqibeleleyo, kwaye siqinisekisa ukuba imibala ihambelana ngqo. Umzuzwana babona imveliso yokugqibela, babethwa ngumoya. I-mascot yabo yayiphile ikwimo entle, kwaye abathengi babo bayithanda ngakumbi. Olu hlobo lokusabela lulo olusiqhubela ekubeni sihlale sityhala imida kwaye sigqibelelisa ubugcisa bethu.

Kukwanjalo nakwizitshixo. Unokucinga ngezitshixo ezilula, izinto zemihla ngemihla, kodwa ezandleni zethu, ziba zizixhobo ezinamandla zokubeka uphawu. Ndisebenze kwii-keychains eziye zasetyenziswa kuyo yonke into ukusuka kwiziganeko zokuphromotha kwizipho zokuxabisa abathengi, kwaye nganye iqulunqwe ngononophelo ukuhlangabezana neemfuno ezithile zomthengi. Siyazi ukuba isitshixo esenziwe kakuhle singaphezulu nje kwe-trinket-yibhodi yebhilibhodi encinci egcina uphawu lwakho luphambi kwabaphulaphuli bakho yonke imihla.

Ngoko, yintoni kanye kanye esahlulayo?

1. Amashumi eminyaka yamava:Ngeminyaka yamava kushishino, sikubonile konke. Siyayazi into esebenzayo, engasebenziyo, kunye nendlela yokwenza umbono wakho ube yinyani. Ubuchwephesha bethu busivumela ukuba sijonge imiceli mngeni, ukusuka kubunzima boyilo ukuya kwixesha elibekiweyo, ngokulula.

2. Ukwenziwa ngokwezifiso kuwo onke amaNqanaba:Nokuba ufuna into yokudlala ethambileyo ethambileyo xa ubamba okanye isitshixo esihlala sihleli kwaye sitsala amehlo, sinikezela ngeenketho ezipheleleyo zokwenza ngokwezifiso. Ukusuka kwimathiriyeli kunye nemibala ukuya kwiilogo kunye nokupakishwa, zonke iinkcukacha ziqwalaselwa ngononophelo ukuhlangabezana neenkcukacha zakho.

3. Umgangatho wokuqala:Sikholelwa ekuveliseni iimveliso ezingabonakali kakuhle kuphela kodwa zakhiwe ukuba zihlale. Xa unika umntu into yokudlala ephucukileyo okanye isitshixo esinophawu lwakho kuyo, ufuna ukuba bachukumiseke. Siqinisekisa ukuba yonke imithungo, ukungunda, kunye nokugqibezela kowona mgangatho uphezulu.

4. Ukuchukumisa ubuqu:Enye yezinto endizingcayo ngayo lunxibelelwano lobuqu esilugcinayo nabathengi bethu. Asivele sithathe iiodolo kwaye sikhuphe iimveliso-siyamamela iimfuno zakho, sinikezela ngeengcebiso, kwaye sisebenza nawe kwinqanaba ngalinye lendlela. Impumelelo yakho yimpumelelo yethu, kwaye yinto esingaze siyilibale leyo.

5. Izisombululo zokuYila:Yonke iprojekthi yahlukile, kwaye ngamanye amaxesha, indlela esemgangathweni ayiyi kunqunyulwa. Iqela lethu liyaphumelela ekusombululeni iingxaki, ukufumana iindlela ezintsha zokuzisa izimvo zakho ebomini. Nokuba luyilo oluntsonkothileyo oluntsonkothileyo okanye isitshixo esinemisebenzi emininzi, sijongene nomngeni.

Ekupheleni kosuku, into eyenza ukuba ubuchwephesha bethu bungqinelane kukudityaniswa kwamava, inkanuko, kunye nokufuna ukugqwesa okungayekiyo. Asazi nje iimveliso; sidala imidibaniso. Xa usikhethela amathoyizi akho ethoyizi kunye nezitshixo, awufumani nje imveliso-ufumana iqabane elizinikele ekuncedeni igama lakho likhanye.